"The aim of DS Week was to showcase the DS brand to a global audience."
More than 14,000 visitors were treated to DS style and luxury during the five day exhibition. This included eight boutiques, each with a distinctly themed fashion show, that showcased different aspects of the DS brand.
There were also high-level meetings for car dealers and company managers from around the world, a press conference for more than 600 local and international journalists, and a VIP evening.
Welcomed by a show of more than 700 historic DS cars parading through the streets of Paris, the audience discovers an exhibition through 8 boutiques, each one a distinct experience set up in the form of a fashion show, in order to showcase the brand under its different folds.